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Journal Articles journal of international business research and marketing Year : 2017

Place attractiveness and Events: From Economic Impacts to Place Marketing

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hal-01822927 , version 1 (25-06-2018)

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  • HAL Id : hal-01822927 , version 1

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Christophe Alaux, Léa Boutard. Place attractiveness and Events: From Economic Impacts to Place Marketing. journal of international business research and marketing, 2017, 2 (4), pp.25-29. ⟨hal-01822927⟩
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